We are very excited to announce our partnership with Taylor Wimpey Oxfordshire. Taylor Wimpey are one of the UK's largest residential...

Written by: Sophie Cameron Beating yourself up seems to be a modern day requirement of parenting. I’m sure we’re better than previous...

Charlie has a 3 year old son, Isaac. She was aware of the work Not Just a Princess was doing for girls but as the mum of a 3 year old boy...

We're delighted to announce the official launch of Not Just A Princess®. This evening we held our launch event in Old Street, London,...

The Power of Words Have you ever wondered about the differences between girls and boys clothes? I hadn't until I had a girl and walked...

Why Disney need to write a part 2: Belle's full story

Want to get behind our cause and share your #notjustaprincess story? Here are a few of our favourite references for you to find out more....

Ever since starting conversations about this business I have been asked if I hate pink, or dresses, or princess crowns. Every time the...

Can we really have it all? Career, full on earth motherhood, wife etc etc the roles and titles just go on. As a Mum and a careerist, I...

It’s easy to think there’s no harm in dressing our children in slogans, or even certain colours and styles of clothing. They’re only...